Welcome to Wear LIC

It’s more than style.

It’s the story of where you live.

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Featured

Man wearing a blue t-shirt with 'Long Island City' neon graphic text, standing in front of a city skyline.

Neon Long Island City T-Shirt

$35.00
Woman wearing a blue t-shirt with a Long Island City text with graphic design, sitting on a couch.

Pepsi Sign Long Island City T-Shirt

$35.00
Four baseball caps in pink, white, black, and green colors with 'LIC' colored branding

LIC Heart Hat

$25.00

Collections

Man wearing Graphic T-shirt of Long Island city

NEW ARRIVALS

Woman wearing v-neck graphic t-shirt

ARCHIVE (SALES)

Boy wearing long sleeve shirt of Long Island City

YOUTH TEES

Pink baby onesie with LIC graphic

BABY ONESIES

Man in sunglasses outdoors wearing gray scarf with 'Kiss LIC' logo print

PETS & ACCESSORIES

ALL COLLECTIONS

ALL COLLECTIONS

Why Wear LIC?

Custom Crafted

Our newest tees are meticulously custom-crafted in Peru.

100% Pima Cotton

All our 'New Arrival' tees are sourced from 100% Pima cotton, offering an exceptionally soft, elevated feel.

Designed in LIC

All our shirt and accessory designs are made right here in Long Island City.

Words From Our Customers

"“I bought two of these and they became my everyday favorites fast. The cotton feels incredibly soft, the fit is easy, and the designs have a subtle sense of humor.”"

Chris W.
"“Really well-made shirts. A great way to rep LIC while keeping it low-key.”"

Ronni A.
"“Simple, comfortable, and effortlessly cool. They’re easy to throw on when you’re just relaxing.""

Maria L.